Nespresso

Exclusive Selection: Nepal Lamjung and Galápagos. Two exceptional coffees. Creation of communication concepts, photography and video direction, and printed and promotional materials for the global market.

Context

Nespresso Exclusive Selection invites us on a tasting journey through two destinations: Nepal Lamjung and Galápagos. Rare and surprising coffees from the farthest corners of the planet.

Challenge

How do you bring two exclusive destinations to life for the HORECA sector? What visual and editorial storytelling should be used? Which materials should be chosen? How do you make people travel and discover?

Result

Iconiste develops the campaign strategy, creative concepts, and materials, directs the films and photography, and creates the printed materials for global promotion.